As developed countries are anticipating alarming increases of healthcare costs in the upcoming years, many specialists are promoting self-tracking and mobile health as a way to cut future expenses. It is in everyone’s interest that the world lives better, and not only from a health point of view.
Basically this means shifting from a curing to a preventing approach – which sounds logical. Benjamin Franklin already understood the importance of this change in the 18th century:
“An ounce of prevention is worth a pound of cure”
Keep a playful spirit
Scout-type badges are indeed a good way to add playfullness to a challenge. Collecting these “signs of success” quickly becomes a game and you end up wanting to receive more, which motivates you to do the right thing. Guess what? You just entered a virtuous circle!
Excel yourself thanks to our daily badges! Fit more steps into your day to unlock higher and higher badges. The first time you hit the “4,000 steps a day“ mark, you get the corresponding visual treat. Want to know what the next one looks like? Take 6,000 steps tomorrow!
Travel the world with our lifetime badges! See how far the Withings Pulse has taken you, and continue tracking to unlock increasingly impressive badges. We used world famous references to illustrate these milestones – the length around the Loch Ness or the length of the Suez canal for example.
Same goes for the elevation gained. As walking upstairs burns more calories than walking on a flat road, the Withings Pulse tracks increases of the elevation. Every foot (or meter) climbed stacks up to the total elevation climbed and consequently you can now “unlock” Lifetime elevation badges by reaching certain thresholds. These badges are represented by vertiginous iconic references – the height of the Eiffel Tower or the altitude of the Machu Picchu.
Apple fan and skateboard enthusiast since the 80s, Jonathan became Content Manager at Withings after a career as Chief Editor of specialized newsstand magazines. Curious by nature, he has been interested by the globalization of culture and the impact of new technologies on our daily lives for 20 years.
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